California: Instagram users will now be able to watch and share long videos not only pictures, also social networking site Instagram has introduced IGTV mobile App. With the help of the new app users will share pictures as well as videos. The purpose of giving video sharing is to attract young users. The Facebook Company has announced new changes in Instagram, after which users will also post a minute to ten minutes of video. However, for the Instagram superstars accounts, this duration will be up to an hour.
Introducing new features of Instagram is intended to bring YouTube users to the Instagram. The video of both sites will have a clear difference, because Instagram videos will be vertical, while YouTube’s videos are horizontal. Instagram new mobile app IGTV will be available for iOS and Android users.
According to E-Marketers, US advertising companies can earn $5 billion profit by installing this new feature. Instagram is a photo and video-sharing social networking service owned by Facebook, Inc. It was created by Kevin Systrom and Mike Krieger, and launched in October 2010 exclusively on iOS. A version for Android devices was released two years later, in April 2012, followed by a feature-limited website interface in November 2012, and apps for Windows 10 Mobile and Windows 10 in April 2016 and October 2016 respectively.